Saturday 22 February 2014

[B670.Ebook] Download Managing and Using Information System, by Keri E. Pearlson, Carol S. Saunders

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Managing and Using Information System, by Keri E. Pearlson, Carol S. Saunders

Managing and Using Information System, by Keri E. Pearlson, Carol S. Saunders



Managing and Using Information System, by Keri E. Pearlson, Carol S. Saunders

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Managing and Using Information System, by Keri E. Pearlson, Carol S. Saunders

Pearlson and Saunders', Managing and Using Information Systems: A Strategic Approach, Fifth Edition, conveys the insights and knowledge MBA students need to become knowledgeable and active participants in information systems decisions. This text is written to help managers begin to form a point of view of how information systems will help, hinder, and create opportunities for their organizations. It is intended to provide a solid foundation of basic concepts relevant to using and managing information.

  • Sales Rank: #46845 in Books
  • Published on: 2012-08-21
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.90" h x .60" w x 5.90" l, 1.00 pounds
  • Binding: Paperback
  • 416 pages
Features
  • Keri E. Pearlson
  • 9781118281734
  • Managing and using information systems
  • A strategic Approach
  • Fifth Edition

From the Back Cover

"Information technology and business are becoming inextricably interwoven. I don't think anybody can talk meaningfully about one without talking about the other."—Bill Gates, Microsoft

EXPLOIT THE POTENTIAL OF TECHNOLOGY AND SOCIAL BUSINESS FOR COMPETITIVE ADVANTAGE.

Information systems are at the heart of virtually every business process, and decision. Like previous editions, this fifth edition of Managing and Using Information Systems by Pearlson and Saunders gives you the foundation to become a knowledgeable participant in information systems decisions and to manage information for competitive advantage.

This edition continues to focus on ideas that impact the new generation of "digital natives"—managers who are at home in the digital world and expect to leverage technologies in their business lives. Brief, yet complete, this text provides a basic framework for understanding the relationships among business strategy, information systems, and organizational strategies.

Whether you're coming from IS or the business management side, Managing and Using Information Systems, Fifth Edition will give you a valuable grasp of how technologies affect business decisions, so you can grab every opportunity for business success.

New to the Fifth Edition:

  • The concept of social business and its place in today's connected world is integrated throughout the text. New "Social Business Lens" sections in every chapter demonstrate the social business implications of the material.
  • New Geographic Lens textboxes highlight the global implications of chapter content.
  • All chapters are thoroughly updated. The text includes new coverage of social business strategy, CRM, agile processes, activity streams, activity-based costing, cloud computing, open source software, and business intelligence and analytics.
  • Cases in all chapters are updated or replaced.

About the Author

About the Authors

DR. KERI E. PEARLSON is president of KP Partners, a CIO advisory services firm specializing in executive education and management coaching in the area of strategic use of information systems and organizational design. A former faculty member of the Graduate School of Business at the University of Texas at Austin, Dr. Pearlson is the co-author of Zero Time: Providing Instant Customer Value—Every Time, All the Time (John Wiley & Sons, 2000). Dr. Pearlson holds a Doctorate in Business Administration (DBA) in Management Information Systems from the Harvard Business School and both a Master's Degree in Industrial Engineering Management and a Bachelor's Degree in Applied Mathematics from Stanford University.

DR. CAROL S. SAUNDERS is professor of Management at the University of Central Florida in Orlando, Florida and Schoeller Senior Fellow (2012) at the University of Erlangen-Nuremburg. She served as General Conference Chair of the International Conference on Information Systems (ICIS) in 1999 and Telecommuting '96. She was editor-in-chief of MIS Quarterly from 2005-2007. She has received the Association of Information Systems (AIS) LEO award for lifetime accomplishments and is a Fellow of the AIS. Dr. Saunders holds a Ph.D. in Organizational Behavior and Management from the University of Houston and an MBA from the University of North Carolina at Chapel Hill. In addition to her academic positions, Dr. Saunders has worked for IBM and EXXON Company, U.S.A.

Most helpful customer reviews

5 of 5 people found the following review helpful.
Content suffers from poor grammar/typos/missing words
By Daniel Fauxsmith
I'm usually able to overlook a few typos here and there, but this book is in terrible shape and needs a thorough review by the publisher. I've had to pause to parse quite a number of sentences due to missing words, missing punctuation, and typos. It's quite rough going, and even a cursory review should have caught many of these. Errors are throughout all chapters I've read so far.

The author states up front that this book doesn't delve deeply into current IS platforms, which is fine, but why not at least direct us to other resources that do a good job of this?

The book is giving a decent review of various business models and isn't too technically intensive. For my purposes, this is a plus, but perhaps others would find this a detriment. Again, it would be nice to be pointed to other resource to fill this gap.

Given that I complain about grammar and typos, I hope my review is relatively free of them.

1 of 1 people found the following review helpful.
Good textbook, poor proofreading
By Dave
This book was assigned as the text for an MBA course I am taking. It is well written and very understandable. The case studies included in the text help the reader really understand the concepts being discussed. The book is printed on good quality paper. Proofreading could have been better. There are a lot of typographical errors for a textbook, so I can only rate it 4 out of 5.

0 of 0 people found the following review helpful.
Easy read for MBA class
By Austin Jensen
Bought this as required reading for an MBA class. Fairly easy read. Some concepts were over my head. Not having any IS experience I sort of expected that though. But they do a good job of bringing the info down to real world level without making you feel like it's dumbed down.

See all 45 customer reviews...

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